HUM 298 Course Guide

MEDAILLE COLLEGE
AGASSIZ CIRCLE
BUFFALO, NEW YORK 14214

Course Disclosure Statement

Section 01-R Tuesday / Thursday 6 - 8:05
Number of Credits 3
Prerequisite WRT 175; out-of-class access to the World Wide Web
Instructor Douglas Anderson
Instructor Availability Office M212 Classroom H225
Hours Tuesday and Thursday 12 - 2, 3:30 - 6
anytime at dougand@aol.com or http://toLearn.net/
and by phone 884-3281 X242

Please Note Grading of student writing will reflect standard English usage. The Modern Language Association's (MLA) bibliographic style is generally used at Medaille.

Objectives || Course Content

Syllabus
January || February || March

Evaluation || Texts

Special Requirements
Manage Digital Information || Explore and Discover || Tolerate Ambiguity
Think Big || Assess Yourself

Catalog Description of Course

This course examines hypertext, the foundation technology of the World Wide Web. Are electronic media, and hypertext especially, driving a major cultural transformation? Must what some call "the secondary orality of the Electronic Age" inevitably transform not only the study of art and culture but the forms and functions of art and culture as well? The course's emphasis on navigation and interactivity shows the opportunities afforded by hypertext for humans to communicate in new as well as old forms.

In this course, you design large-scale knowledge spaces containing words and other symbols to express yourselves as well as inform, train, entertain, and persuade. Building on writing skills, you will study models and current practices of information visualization. You will explore these knowledge spaces and build and maintain your own to demonstrate the values of readability, accessibility, and community-building underlying them.

Objectives

After completing this course, you will be better able to control the content, structure, language, and mechanics of the hypertext construction that professionals do on computer networks. Specifically, you will be better able to:

Content

explain the significance of hypertext in the context of human communication
compare theories and models of hypertexts and their design
apply these theories and models to analyze and evaluate your projects
keep current with changes in the theory and practice of hypertext
keep current with organizational and artistic uses and the commercialization of hypertext
assess in writing your hypertexts and the process that produced them

Structure

adapt criteria for design, development, and evaluation of linear texts to hypertexts
construct (design, gather, and link) hypertexts to inform, train, influence, and entertain
work on a digital development team for problem-solving and decision-making

Language

control conventions of hypertext syntax and diction for a variety of audiences and media
explore and discover visual language to supplement written and spoken language

Mechanics

revise your work until the sentences are error-free
the images are visually interesting
the hypertext is attractive and accessible

Course Content

I'm not sure how to measure this, but I strongly suspect that the time Americans spend reading words on paper is not growing. Before the Internet came to prominence, the U.S. led all nations in book title production. Now, we're fifth and falling. Yet according to the Publishers Marketing Association, there have never been more publishing companies.

That seems contradictory until you learn that Harper-Collins, one of the biggest, has cut the number of titles it publishes from 1,600 to 1,000 and that the little publishers that have cropped up publish few titles. It takes a lot of them to produce the 600 titles that Harper has rejected.

I am positive, however, that if you include online activity, reading is indeed growing. So is writing. And digital publishing is exploding. TV viewing, not surprisingly, is down.

On a busy night, 400,000 people log onto America Online
Seventy thousand newsgroups and discussions lists accept millions of daily postings, many of them miniature essays
Jim Barksdale, who runs Netscape, the maker of the leading hypertext browser, boasts that his company has never offered a training session in how to use the software

 

Most online reading takes place
in a hypertext environment.

Hypertext, it seems, is easy to learn, is easy to navigate, and is suddenly wildly popular. Why? What gives hypertext those qualities? What are the implications for education, entertainment, and commerce? Is there a future for the paper book? In this course, we'll answer those questions.

We'll analyze hypertexts, the history of texts and hypertexts, the hypertext development process, the role of hypertext in our culture, and the promises and perils of hypertext for the future.

Rather than structure the course around a textbook, I'm structuring the course around a project. I've found it works better if everyone writes on the same general theme. You have access to some terrific software and to the Internet and World Wide Web, so I've chosen the theme:

Challenging the Digital Future
The emerging role of hypertext

Because hypertext is new to you, I'm recommending that you start with what you know -- paper documents -- and repurpose them into hypertext. Because most hypertexts are team projects, I'm recommending that you work in teams of two or three.

Teamwork

describe the content and structure of the current documents, their audience, and their social and organizational context
evaluate the documents' effectiveness
design, develop, prototype, and evaluate a hypertext for the information, for a similar audience, and for a similar purpose

Class Time (see syllabus)

understanding and practicing the basic concepts and skills
critiquing your work
your formal oral presentations of your ideas

Concepts and Skills

Basic Concepts Advanced Concepts
nodes and links interactivity
information visualization navigation and orientation
data-based decision making visual language
problem solving process virtuality
writing / development /
design process
knowledge bases
in learning organizations
interface design usability
Basic Digital Skills Advanced Digital Skills
word processing writing hypertext: linking and embedding
file management graphics capture and editing
web browsing web management
searching presentations
email style and netiquette utilities: file transfer, conversion
organized email
(newsgroups and discussion lists)

top.gif (255 bytes)

Textbook

Nielsen, Jakob. Hypermedia and hypertext: the Internet and beyond. New York: Ap Professional, 1995.

Yes, we will use a dead-tree version of a textbook for this course. Why? It typically takes two years for a traditional paper publisher to turn a finished manuscript into a textbook ready for the first day of class. In this case, Mr. Nielsen was updating an older book, and the Preface indicates it was written in 1995. That's acceptable if the subject is Shakespeare. Not much has happened in Shakespeare studies in the past three years.

But in January 1995 ...

the Web had far more text and far fewer graphics; there was far less of both
far fewer people had access
the browsers didn't do much fancy stuff
the cutting edge modem wasn't half as fast as today's most common
hardly anyone spent money online; access and information was "free"

Any textbook from back then has inadequate and false information through no fault of its own. Right?

In the first sentence of the Preface, Nielson addresses this issue: "Why is this a book?" In my view, he covers hypertext at such a basic level that most of the information is still current. I certainly haven't found as concise and readable an account in one place on the Web.

If you're wondering whether Nielson can practice what he preaches, I invite you to explore www.sun.com, which he designed, as well as www.useit.com, his professional site. You can also read an interview with him at Amazon.com where I got the image of the text's cover.

In fact, we can have it both ways -- the book and the Web. Today, a Web browser with an open Internet connection is the door to the biggest library, by far the biggest library ever. Most of it didn't exist three years ago and it's growing so fast you'll never figure out how big it is. Indeed, the Web takes us so far beyond information glut that the trick is knowing when to turn the computer off and get some sleep.

Course Web

Without the Nielsen text, I would have to stitch together chunks from here and there on the Web. As a supplement to the Nielson text, however, this course web can bring you up to date, can practice what it preaches, and can point you in the right directions on the Web. In short, I will put a textbook amount of reading on our course web and provide links to a library's worth. I don't expect any of you to read -- or to need -- all of it. However, if you're going to progress towards the objectives above, I do expect all of you to read -- and to need -- much of it. It's up to you to balance your learning style against these resources.

Below you'll find links to design, news, commercial, style, and search resources. The tests and final exams will presume you know your way around these sites and documents as well as our course web.

Design

There are as many ways to design hypertexts as there are designers. One that makes sense to me is Ben Schneiderman's way in Designing information-abundant web sites: issues and recommendations. It has an interesting interactive demonstration, but your browser needs to support frames, so I will post a non-frame version without the demo to our school server.

News

Since hypertext is the foundation of the World Wide Web, you need to keep up. The best print resources are newspapers and magazines such as:

Internet World (Web Week until Feb 98)
New Media
Interactivity

You'll find up-to-the-hour coverage of the digital world at Hot Wired. It offers news briefs and in-depth reporting on politics, business, culture, and technology. It also has a bleeding-edge style that continually amazes me. Similar but tamer publications include c|net and InfoWorld.

Hypertext

Doug Brent has a native hypertext called Rhetorics of the Web. A lousy title for a fascinating attempt. It not only has information you need, it has an attitude you might think about adopting. It is also a model for the web I'd like you to produce for this course. You can get it from Doug's site at the University of Calgary or from the Medaille server.

The leading site for commercial hypertext is Eastgate Systems. You can get the whole list of pages on the site by typing host:www.eastgate.com into Altavista's keywords window. I would like you to read everything there. In addition, follow as many off-site links as possible.

Style

Wouldn't it be great to have a style manual at hand when you sit down to design a web? Well, search no more. As best I can tell, here's the most influential:

Lynch, Patrick. Web Style Manual. New Haven: Yale Center for Advanced Instructional Media, 1997.

Search

If you're not confident of your Web searching skills, Search Engine Watch has some terrific tutorials, descriptions, and comparisons.

Evaluation

projects

points

due dates

explore and critique a Web site 10 (5 form, 5 oral) February 2
explore and critique a web 10 (5 form, 5 oral) February 17
tests 10 (5 each) February ?, February ?, March ?, March ?
web    

proposal

10 February

design

10 February

prototype

20 March
final exam 10 March
software competencies 10  
email portfolio

10

 
self-assessment 0 March

Special Requirements

In order to prosper in the digital world, you must be able to do many things other than write sentences and paragraphs and work a keyboard and a mouse. Here are five activities that also apply to writing and to meeting the course objectives.

Manage Digital Information

To do well in this course, you will need a way to store and move digital files between computers, whether at school, work, or home. Also, back up your work frequently. I can't stress that enough so I'll just repeat it: make regular and frequent back-ups of all your work.

You'll find a scanner in the library, in the New Media Studio, and at the H225 instructor's PC. If you don't own or can't borrow a digital camera, you can perhaps use one of the school's. In the classroom, you should make a nest for yourself on one of the computers. I will evaluate each of you by asking you to demonstrate your competency with each of these tools.

software use recommendations
account working on the same files at school and home; emailing teacher and other students
for school, see Jan Polito in M310

for home, any local Internet Service Provider; AOL is a good starter and offers 50 free hours

browser exploring the Web as well as for email and newsgroups the class computers have Netscape's Navigator
word processing creating and manipulating text and simple graphics the class computers each have several
presentation presenting your web proposal and design the class computers have PowerPoint
HTML editor / site manager making web pages and managing your site download AOLPress from AOL if you have an account or from our server because it's pretty good and it's free
graphics capturing, creating, and manipulating images
the class computers have several

download PaintShop Pro shareware from JASC because it's very good and costs very little if you decide to keep using it past the trial period

file transfer managing your pages on the school's server download WS_FTP freeware from Shareware.com
utilities performing menial technical tasks download WinZip and other freeware and shareware as needed from Shareware.com, Download.com, and similar sites.

Please note potential compatibility problems: operating systems, file formats, software applications, and disk sizes. Think through the logistics in your personal situation and let me know if you foresee any problems.

Explore and Discover

We use bits for things we already did well with atoms before we got on-line. For example, email can replace snailmail.

We use networked bits -- hypertext -- for things we didn't do well before. Research is comprehensive, quick, and very cheap. Entertainment is interactive.

I want you to focus on using hypertext to do things you hadn't even thought of doing before you got on-line. The dreaming part is easy. The hard part is making decisions.

What do you want to do with the hypertext?
What's the best technology to use for that task?

Tolerate Ambiguity

Listen to my students:


"Learning new technology makes me feel like I'm a blind man in the old elephant joke."

"I don't know enough."

"Nobody showed me how."

"Things are always changing. It always depends."

"All I can ever think of are dumb questions."

"I don't know half the acronyms in this article."

"I have to use software that's crammed full of menus and options I don't know how to use."

"I notice that risk takers who plunge ahead learn more. It's hard to be a risk taker when my grade depends on it."

Whew! This course is not the kind where there's one right answer to every question. In fact, for a lot of questions in hyperspace, there are no right answers ... just like real life. You want to be able to both lead and follow under such conditions.

Think Big

Transcend your and your organization's concrete situation into an intelligent awareness of broader, often abstract, contexts. A good test is the ease with which you can draw valid inferences from articles in the news. For example, do you understand why the Justice Department is so upset with Microsoft for bundling the Internet Explorer browser? Do you understand how the DOJ's pursuit of Microsoft affects your ability to send email to your boss? Your big thinking helps me distinguish an A project from an A- or B project. In real life, it helps the boss distinguish who gets promoted.

Assess Yourself


Your ongoing evaluation of your progress as a digital developer is the most useful tool for your improvement.

Did I emphasize that enough? Let me try again. Careful and effective writers, graphic artists, and hypertext developers are, at times, very self-conscious. I highly recommend that starting now you write about your work in some form of journal or file.
Do not assess the class. Assess yourself. Keep track of your writing process and your progress. After you have completed all the other work for this course, use this journal to write a more formal self-assessment, which you must hand in before I will give you a final grade.

That self-assessment should in great detail tell me about your progress toward the objectives above. It should also tell me in even greater detail what you learned that's not on that list of objectives. Perhaps it should be on that list?


HUM 298 Course Guide
HUM 298 Syllabus
last update: April 18, 1998
by
Douglas Anderson